I've seen a lot of ways advertisers try to sell their products. This has resulted in some pretty great commercials, billboards and other creative media formats.
What I've never seen is trying to market to geek audiences by having girls in bikinis read lines from the Star Wars movies. I'm not sure what market they're going to tap this way - bikini-wearing geeky girls perhaps? - but it does make for an oddly entertaining video.
Bikini Cinema - Star Wars
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